In a collaborative effort, the Conference of Catholic Bishops of India (CCBI) Media Apostolate, in partnership with the Sandesha Foundation for Culture and Education and the Karnataka Regional Catholic Bishops' Council Regional Office of Communications, orchestrated a ground-breaking three-day training program aimed at enhancing social communications within the Church.
Titled "Unlocking Communication Excellence: Empowering Dioceses," the comprehensive training took place from November 15 to 17 at the Sandesha Centre, Mangaluru, in the southern Indian state of Karnataka.
The program, strategically designed to impart knowledge and skills to church communicators, welcomed participants with an insightful briefing by Fr. Dr. Sudeep Paul, MSFS, Regional Secretary for Social Communications, and Director of the Sandesha Foundation of Culture and Education.
Bishop Henry D'Souza of Bellary and the Chairman of the Catholic Bishops' Conference of India (CBCI) Commission for Social Communications opened the sessions by highlighting the critical importance of effective communication within the Church and its affiliated bodies.
Fr. Dr. Cyril Victor, Coordinator of the CCBI Media Apostolate and Director of the Bangalore Archdiocesan Communication Centre, led engaging discussions on various topics such as 'Exploring Institutional Communication Strategies' and 'Identifying Resources for Success,' shedding light on the media initiatives undertaken by the CCBI.
The training sessions also featured a dynamic line-up of speakers, including Fr. Paul, addressing the critical subject of 'Handling Crisis Communications: Preserving and Defending the Diocesan Image.' Dr. Juby Thomas, Associate Professor of Journalism, shared insights on 'Mastering Newsgathering and Reporting Techniques to Promote Diocesan Identity’ with 'Effective Public Relations and Media Relations.'
Highlighting the role of technology, Mr. Royal Praveen D’Souza and Mr. Reji P. John, Assistant Professors at St. Aloysius College, Mangalore, conducted a session on 'Harnessing the Power of Social Media and AI Applications: Promoting the Diocesan Identity.'
To add a creative touch, Jesuit Fr. William Marcel of St. Aloysius College offered valuable insights during his session on 'Crafting Impressive and Creative Media Content.'
The culmination of the three-day program featured a stimulating panel discussion on various diocesan media initiatives in the Karnataka region.
Fr. Dr. Cyril Victor expressed gratitude for acknowledging the collective efforts to unlock communication excellence and empower church communicators with the necessary skills to navigate the evolving landscape of social communications.
Radio Veritas Asia (RVA), a media platform of the Catholic Church, aims to share Christ. RVA started in 1969 as a continental Catholic radio station to serve Asian countries in their respective local language, thus earning the tag “the Voice of Asian Christianity.” Responding to the emerging context, RVA embraced media platforms to connect with the global Asian audience via its 21 language websites and various social media platforms.
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